Based on your sales goals and marketing budget, we help your company take advantage of video marketing. Our award winning video story telling helps you personalize your company's online presence. Our industry best practices YouTube marketing strategies place your company in front of targeted prospects, every day for years; at no additional cost to you.
We help clients FIND quality prospects automatically through organic search engine listings. Based on your company's sales objectives, we build you a YouTube channel that aligns with your sales goals. The metadata in this channel will almost immediately place your company on targeted Google search engine pages. These organic listings carry more authority with prospects and you are not charged for prominent page one exposure. Typically our clients maintain their strongest search engine position quickly and it stays put every day for years. Your upgraded channel will also properly connect to your Google Business Profile page.
Your videos are also produced for social media use which helps you FIND prospects on social media platforms like Facebook, Linkedin or X
We use award winning video storytelling techniques to quickly win a prospect's trust. Our videos let owners personally CONVERT online searchers into prospects and prospects into customers. Prospects can meet the owner, who takes them on a working shop tour; mixing in examples of your work with comments from a few happy customers, who say great things about your business.
We use portions of these elements throughout videos of varying length, depending where on the sales funnel the video appears. We design customized sales funnels for each product or service you are targeting.
Your video content works every day for years, promoting your company on Google and winning the trust of prospects who visit your website. It also works for social media posts. Your videos can also be used in paid ads, should you want to advertise on platforms like Facebook, Linkedin, Instagram or X.
This is the step where our client deposits the money from their new customer. This step is entirely between the client and their new customer, to be repeated again and again.
While your YouTube channel will continue to work for you, you will not be charged any recurring fees or subscriptions. With the training we provide throughout the installation process, you or your staff will be able to update your channel with new content, in the way that's best for Google to find it.
This is a longer form video designed for the lower stage of your sales funnel, for people who are making a buying decision. It introduces prospects to the owner; who shows them around the shop and introduces them to a few of your best customers, who say great things about your company. This format works well on product landing pages. It runs 2-3 minutes but can go longer. People seriously considering a purchase are fine watching longer videos if the content is relevant and compelling.
Social Media Videos generally run 5-15 seconds. They can be mobile friendly vertical like the adjacent sample or the video can be standard 16:9. They're intended to quickly grab the attention of screen scrollers who could be considering your product. You can post these videos on your social media platforms, groups your account belongs to that accept them or in paid placements. .Studies show social media posts with video generally outperform standard social media posts.
You can improve your company's authority with Google by uploading a video to your Google Business Profile. Google lets you upload a video up to 30 seconds long. This can help you rank better in Google Maps, an increasingly important part of Google's page 1 experience for local businesses. This brief overview video also works well embedded in your website's homepage. Video helps your website's ranking as well. This length overview also works at the top of your social media accounts.
A primary video in your campaign could target a niche like Non-Profit Marketing and Printing. For an SEO campaign we would research the online competition and keywords, produce the video, write the metadata targeting your audience, design custom thumbnails and upload the content to your channel; with client approving content at key creative stages. On a landing page for your niche, your video could be a centerpiece of the page along with all of your related products.
Printing Services for Schools is another niche you might want to sell more to. If so we design an SEO campaign to position you to market to these schools online for years. These videos include testimonials from schools that love the products and service.
This is an example of a video that does not include interviews or video we shoot on location. In this package, the client sends us photographs or videos they've taken of their shop. We then write a script, narrate the approved script and edit the provided images with royalty free music, graphics and animated logo.
We create campaigns for a lot of printers but our video marketing works for any business selling to the public or other businesses.
This video's thumbnail has appeared on page 1 or top of page 2 (depending on how many paid ads are on page 1) every day for more than 7 years under the competitive search term "Honda Repair Jacksonville Fl." There are no recurring charges for this type of organic placement on key Google search pages.