SEARCH- We help clients FIND quality prospects automatically. We work with owners/managers to build a YouTube based SEO system using videos to place client thumbnails on Google at no charge. These targeted search pages align with the client's sales objectives. This organic, long term strategy delivers high profile brand placement on key search engine pages every day for years. We can build or upgrade your YouTube channel so it connects properly to your Google Business Profile.
SOCIAL- FIND prospects on social media using your custom social media videos, designed for platforms like Facebook, Linkedin or Twitter.
STRUCTURE- We use award winning video storytelling techniques to help CONVERT searchers into prospects and prospects into customers. Our videos help win trust by personalizing your company's online experience. Prospects can meet the owner, who takes them on a working shop tour, while introducing them to a few happy customers, who say great things about your business.
VARIETY- Most campaigns come with custom videos. Different length videos are designed for awareness, consideration and decision making stages of your automated online sales funnels.
LONGEVITY- Your video content works every day for years, promoting your company on Google and winning the trust of prospects who visit your website. It also works for social media posts. Your videos can also be used in paid ads, should you want to advertise on platforms like Facebook, Linkedin or Twitter.
This is the step where our client deposits the money from their new customer. This step is entirely between the client and their new customer, to be repeated again and again.
We design custom video packages based on a client's sales objectives and budget. All campaigns launch from a company YouTube channel that is properly connected to the company Google Business Profile. This helps insure Google understands who is your target audience. Adjacent you can see a portion of a YouTube channel we built for Minuteman Press Lebanon, Ohio.
This is a longer form video designed for the lower stage of your sales funnel, for people who are making a buying decision. It introduces prospects to the owner; who shows them around the shop and introduces them to a few of your best customers, who say great things about your company. This format works well on product landing pages. It runs 2-3 minutes but can go longer. People seriously considering a purchase are fine watching longer videos if the content is relevant and compelling.
Social Media Videos generally run 5-15 seconds. They can be mobile friendly vertical like the adjacent sample or the video can be standard 16:9. They're intended to quickly grab the attention of screen scrollers who could be considering your product. You can post these videos on your social media platforms, groups your account belongs to that accept them or in paid placements. .Studies show social media posts with video generally outperform standard social media posts.
You can improve your company's authority with Google by uploading a video to your Google Business Profile. Google lets you upload a video up to 30 seconds long. This can help you rank better in Google Maps, an increasingly important part of Google's page 1 experience for local businesses. This brief overview video also works well embedded in your website's homepage. Video helps your website's ranking as well. This length overview also works at the top of your social media accounts.
A primary video in your campaign could target a niche like Non-Profit Marketing and Printing. For an SEO campaign we would research the online competition and keywords, produce the video, write the metadata targeting your audience, design custom thumbnails and upload the content to your channel; with client approving content at key creative stages. On a landing page for your niche, your video could be a centerpiece of the page along with all of your related products.
Printing Services for Schools is another niche you might want to sell more to. If so we design an SEO campaign to position you to market to these schools online for years. These videos include testimonials from schools that love the products and service.
This is an example of a video that does not include interviews or video we shoot on location. In this package, the client sends us photographs or videos they've taken of their shop. We then write a script, narrate the approved script and edit the provided images with royalty free music, graphics and animated logo.
We create campaigns for a lot of printers but our video marketing works for any business selling to the public or other businesses.
This video's thumbnail has appeared on page 1 or top of page 2 (depending on how many paid ads are on page 1) every day for more than 7 years under the competitive search term "Honda Repair Jacksonville Fl." There are no recurring charges for this type of organic placement on key Google search pages.
Alan Kelley (seen here helping behind the scenes at a shoot) graduated from the University of Florida and the Defense Information School. He worked writing tv stories for American Forces Radio and Television stations in Portugal and Cuba; commercial stations in Rio Grande Valley, Little Rock, Phoenix and Jacksonville. He served as Communications Director for Fl Dept. of Children and Families District 4 while starting the Jacksonville Beach video store First Beach Productions.
FIND CONVERT DEPOSIT's sole focus is helping businesses use video to tell their story to the audience they want to reach. You can put this experience to work for your business. Call 904-247-5277 or email Alan@FindConvertDeposit.com