FIND

YouTube based marketing strategies to boost your online authority

Find Convert Deposit helps companies increase their online visibility in areas aligning with their sales goals. Our industry best practices strategies help trigger organic listings on Google search pages and AI recommendations. Organic campaigns can work every day for years for free, funneling high quality prospects to your website. Our YouTube based campaigns also complement paid ads.

All of our custom marketing packages include the following key steps.

Ensure client's proper connections to Google/Bing's free and powerful marketing tools
Create quality video content aligning with company sales goals and budget
Create/Update client YouTube channel to seamlessly distribute trackable video content across all their digital platforms

We help clients FIND quality prospects by first making sure your business's internet pipes aren't cluttered. If there are no account ownership issues you can install these powerful FREE marketing tools.. If you haven't done it already, this puts your internet infrastructure in excellent shape:

Google Business Profile
Google Search Console
Google Analytics
Bing Profile
YouTube Channel

Sometimes account ownership issues pop up. Maybe 10 years ago an employee created a Google business profile using their email and now you can't access that old profile to delete it or merge into your main existing account. This kind of brand fragmentation can make it harder for bots to list your company where it deserves, regardless of the quality of your content. We recommend cleaning up any infrastructure problems lke this before investing in any new online content. There is no charge for you to install these programs into your company account and link them to your Google Business Profile. There are also companies that will handle all of this plus link all accounts. We are one of those companies. When your communication pipelines are cleared, we're ready to create and implement your SEO strategy.

First we learn your sales priorities and local online competition. Then we then begin keyword and local competition research. These keywords will be used consistently through campaign meta data, video scripts and descriptions; all helping build your online visibility so more quality leads find you.

CONVERT

We use award winning video storytelling techniques to target areas where you want to improve sales. Our videos can let owners introduce the company, showing off work and employees. When we mix in comments from happy customers backing up the owner's comments, it brings together most of the trust building elements you need to convert a prospect: all in under 3 gorgeous minutes.

From these longer, bottom funnel videos, we create shorter clips. These top of funnel social media videos work like search listings, catching a prospect's eye and sending them on down to your website.

Since your free marketing tools are connected and running, virtually every piece of content you add to your website or social media accounts can be tracked. So you know what's working and what's not. This trackability is crucial if you move in to paid online ads on platforms like Facebook, Google, YouTube, Linkedin, Instagram or X.

DEPOSIT

This is the step where our client deposits the money from their new customer. This step is between the client and their new customer, to be repeated again and again.

While your YouTube channel and internet infrastructure will continue to work for you, finding clients and converting them into customers; you will not be charged any recurring fees or subscriptions. With the training we provide throughout the installation process, you or your staff will be able to update your channel with new content, in the way that's best for Google to find it. They will also have access to your online marketing reports. Your marketing network keeps promoting you every day for years, yet there is no recurring fee; only the one time cost for our installation assistance.

video samples

Product Explainer Video

This is a longer form video designed for the lower stage of your sales funnel, for people who are making a buying decision. It introduces prospects to the owner; who shows them around the shop and introduces them to a few of your best customers, who say great things about your company. This format works well on product landing pages. It runs 2-3 minutes but can go longer. People seriously considering a purchase are fine watching longer videos if the content is relevant and compelling.

Social Media Video

Social Media Videos generally run 5-15 seconds. They can be mobile friendly vertical like the adjacent sample or the video can be standard 16:9. They're intended to quickly grab the attention of screen scrollers who could be considering your product. You can post these videos on your social media platforms, groups your account belongs to that accept them or in paid placements. .Studies show social media posts with video generally outperform standard social media posts.

Google Business Profile Overview Video

You can improve your company's authority with Google by uploading a video to your Google Business Profile. Google lets you upload a video up to 30 seconds long. This can help you rank better in Google Maps, an increasingly important part of Google's page 1 experience for local businesses. This brief overview video also works well embedded in your website's homepage. Video helps your website's ranking as well. This length overview also works at the top of your social media accounts.

Non-Profit Printing Video Campaign

A primary video in your campaign could target a niche like Non-Profit Marketing and Printing. For an SEO campaign we would research the online competition and keywords, produce the video, write the metadata targeting your audience, design custom thumbnails and upload the content to your channel; with client approving content at key creative stages. On a landing page for your niche, your video could be a centerpiece of the page along with all of your related products.

School Printing Video Campaign

Printing Services for Schools is another niche you might want to sell more to. If so we design an SEO campaign to position you to market to these schools online for years. These videos include testimonials from schools that love the products and service.

Package #1 Company Video- No Interviews

This is an example of a video that does not include interviews or video we shoot on location. In this package, the client sends us photographs or videos they've taken of their shop. We then write a script, narrate the approved script and edit the provided images with royalty free music, graphics and animated logo.

FIND - Convert - deposit

FIND - Convert - deposit